cafécomredação@gmail.comYour baristas are the face of your coffee shop. They’re not just responsible for preparing drinks—they’re also the first people your customers interact with. The way they greet guests, answer questions, and handle busy periods can define the entire customer experience. In this article, we’ll explore how to train baristas to consistently deliver quality drinks … Leia mais
Designing the interior of your coffee shop is about more than aesthetics—it’s a strategic decision that can impact customer flow, employee productivity, and ultimately, your revenue. A well-thought-out layout invites customers to linger, encourages repeat visits, and helps your team serve efficiently. In this article, we’ll break down key principles and actionable tips to help … Leia mais
In today’s competitive market, great coffee alone isn’t enough to make your shop stand out. Your brand—the story, feeling, and visual identity behind your business—is what turns a first-time customer into a loyal regular. In this article, we’ll explore how to create a strong, authentic coffee shop brand that connects emotionally with your audience and … Leia mais
Starting a coffee shop is an exciting endeavor, but it’s also one that requires careful planning—especially when it comes to equipment. The tools you choose will directly impact your efficiency, drink quality, and even customer satisfaction. In this article, we’ll walk you through a comprehensive checklist of must-have equipment to launch your café with confidence. … Leia mais
Opening your own coffee shop is a dream for many, but it’s also a venture filled with potential pitfalls. Even the most passionate and prepared entrepreneurs can overlook important details in the excitement of launching their business. In this article, we’ll cover ten of the most common mistakes new coffee shop owners make—and how you … Leia mais
Have you ever walked into a cozy coffee shop and thought, “This could be me!”? That dreamy aroma of fresh espresso, the gentle hum of customers chatting, the vibe that makes people want to stay just a little longer. If that sounds like your kind of dream, you’re not alone—and the good news? You can … Leia mais
Have you noticed your favorite bag of coffee costing more than it did a year ago? Or maybe that latte you sip every morning has jumped by a few cents—or more. This isn’t just your imagination. Inflation is touching every corner of the global economy, and coffee, one of the most traded commodities on the … Leia mais
In a world dominated by mass production and global chains, a quiet revolution is brewing—one cup at a time. Across hillsides in Central America, mountain valleys in Africa, and volcanic soil in Asia, small coffee producers are redefining what quality means. This isn’t just coffee. This is artisan coffee: hand-picked, carefully processed, and full of … Leia mais
From vibrant expo halls in São Paulo to cutting-edge workshops in Tokyo, coffee events are where the heart of the industry beats loudest. These global gatherings connect farmers, baristas, roasters, entrepreneurs, and enthusiasts in a shared celebration of coffee culture. But they’re more than meetups—they’re innovation hubs, talent showcases, and market-shaping platforms. If you want … Leia mais
Have you ever wondered how coffee professionals judge whether a coffee is “good”? Or how roasters decide which beans to buy? The answer lies in a ritual called cupping—a structured tasting method that’s as essential to the coffee world as grapes are to wine. But what is cupping really, and why does it matter so … Leia mais